Campaign Tools

Giving Programs

The Campaign for Justice knows that in times of shrinking budgets, we all have to get more creative. We hope the list below will spark some great ideas and help get additional (and easy!) funding to support the critical work of your local legal aid organization.

1. Use existing corporate donation systems. Many programs already ask corporations to make direct donations, but have you thought about asking your friends and family to designate your local legal aid organization to receive a percentage of their purchase? The following corporate donation programs are relatively easy to join, and all you have to do is spread the word!

  • Amazon Smile: Amazon will donate 0.05% of eligible AmazonSmile purchases.
  • Whole Foods: Whole Foods Market often designates special "community giving" days, where five percent of the net sales that day are donated to a local nonprofit. If you have a connection to your local Whole Foods, this may be a new source of funding. Note that this has a much higher level of commitment than the typical donate-a-percentage programs.
  • Your local grocery store or merchant: Some local merchants, like Rainbow Grocery in San Francisco, have very robust donation programs. Ask about them next time you are in the checkout line!
  • eScrip: Your local legal aid organization may be able to join the eScrip program. A handful of legal aid organizations are already enrolled. By asking your friends, family, and coworkers to designate your local legal aid program to receive a percentage of their purchases, you could easily collect additional donations every year!

2. Ask donors if their employers will match their donation. Some donors may not even know they could be eligible for this match!

3. Designate your local legal aid organization to receive donations the next time you (or someone you know) run a race. As the number of Americans who participate in races increases, so does the opportunity to get funding through these "challenge" donations. Runner X says she will run a 5K, half marathon, or marathon and asks that her friends and family support her by making a donation in her name. Razoo.com and other similar websites make it very easy for anyone to upload a picture, set a goal, and track online donations. This example, of a woman raising funds for Bay Area Legal Aid when she ran the Oakland Marathon, shows how easy it is to bring the conversation back to the importance of legal services: Bay Area Legal Aid Marathon. Share the mission of the organization on the organization page, and others can link to it.

Find other great ideas in this article: 7 Types of Corporate Giving Programs.

If you or your local legal aid organization utilize other similar giving programs to raise funds, let us know so we can expand our list!